Running a sweepstakes, contest, or instant win promotion that's open to Montana residents? This guide covers every state-specific requirement you need to know — registration obligations, bonding, raffle restrictions, alcohol prize rules, and the key statutes that govern promotions in MT. Federal requirements (FTC rules, no-purchase-necessary, tax reporting) apply in every state — this page focuses on what's unique to Montana.
Registration Requirements
Montana does not require sweepstakes registration or bonding. Montana does not require sweepstakes registration or bonding. Your promotion must comply with federal requirements (FTC rules, no-purchase-necessary, postal lottery statutes) and MT's general consumer protection laws.
Key Statutes
The following Montana statutes are relevant to sweepstakes and promotional compliance:
- Mont. Code § 23-5-112 et seq. (gambling)
- Mont. Code § 30-14-103 (unfair trade practices)
Regulatory body: Montana Attorney General, Montana Gambling Control Division
Sweepstakes Rules in Montana
Legal with standard NPN compliance. Montana's Gambling Control Division regulates gaming — ensure sweepstakes are clearly distinguishable from regulated gaming.
Contest Rules
Skill-based contests are permitted without additional state requirements.
Instant Win Rules
Instant win games are legal with standard free entry requirements.
Raffle & Lottery Rules
Raffles: Raffles are restricted to licensed charitable organizations.
Lotteries: State-run via Montana Lottery. Private lotteries are illegal.
Commercial raffles are illegal in Montana
Raffles — where participants pay for a ticket and winners are drawn at random — are restricted to qualified nonprofit organizations. Brands cannot run commercial raffles. If your promotion involves purchasing a ticket for a chance to win, restructure it as a sweepstakes (free entry required) or a contest (skill-based judging).
Alcohol Prize Rules
Montana permits DTC wine shipments. Spirits DTC requires additional licensing.
Key Takeaways for Montana
Montana Compliance Checklist
- Comply with all federal requirements (FTC, NPN, postal lottery statutes)
- Draft complete official rules with all required disclosures
- Ensure AMOE provides equal odds of winning
- Collect W-9 for prizes valued at $2,000+
- Include 'void where prohibited' clause in official rules
- Check Montana's consumer protection laws for disclosure requirements
Related Resources
For the complete legal framework that applies to all U.S. sweepstakes, see our pillar guides:
- The Complete Guide to Sweepstakes Laws — federal requirements, state registration, official rules, and tax reporting
- How to Run a Sweepstakes — step-by-step guide from planning to winner selection
- Interactive Sweepstakes Law Map — see requirements for all 50 states at a glance
- State Registration & Bonding Requirements — deep dive on NY, FL, and RI registration
- Sweepstakes vs Contest vs Lottery — the legal distinctions that determine compliance requirements
Revup tracks state-by-state compliance requirements and flags registration obligations based on your prize value and eligible states.